Advertising, Entertainment & Media

Published by
The New York Times
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At a time when online file-sharing is rampant, record stores are closing and consumers are buying singles instead of albums, getting into the music business might seem like running into a burning building. But as record labels struggle to adjust to a harsh new digital reality, other companies are stepping up their involvement in music, going far beyond standard endorsement contracts and the use of songs in commercials. Read More
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You might have heard the story about General Motors Vice Chairman Bob Lutz. At a recent closed-door meeting with reporters, the 76-year-old, who's in charge of product development said he thinks global warming theory is "a total crock of sh*t" and that hybrid cars "make no economic sense." Read More
Published by
The Washington Post
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Comcast said yesterday that it purposely slows down some traffic on its network, including some music and movie downloads, an admission that sparked more controversy in the debate over how much control network operators should have over the Internet. Read More
Published by
THE ASSOCIATED PRESS
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Just in time for Valentine's Day, five of the leading U.S. jewellers have sworn off gold that someday could come from the Pebble Mine, a huge deposit being scoped out by a subsidiary of a Canadian company near the world's most productive wild sockeye salmon stream in southwestern Alaska. Read More
Published by
The New York Times
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Celebrity advertising endorsements are nothing new, of course. But the Lipitor campaign is a rare instance of a well-known doctor's endorsing a drug in advertising - and it has helped rekindle a smoldering debate over whether it is appropriate to aim ads for prescription drugs directly at consumers. Read More
Published by
Special to CorpWatch
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The CEOs of three-quarters of the world's 100 largest companies have just completed an uncomfortable weekend at the tiny Swiss ski resort of Davos, while their companies' share prices nosedived on global stock markets, amid concern that the U.S. economy is staggering towards recession. Read More
Published by
Wall Street Journal
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With companies eager to tout their "green" credentials to consumers, advertising watchdogs are stepping up efforts to rein in marketers that make false or exaggerated claims. Read More
Published by
The Economist
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Corporate social responsibility, once a do-gooding sideshow, is now seen as mainstream. But as yet too few companies are doing it well, says Daniel Franklin (interviewed here) Read More
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